AI-native B2B marketing
Paid demand, measured against pipeline rather than clicks
B2B ads are expensive per click and easy to waste. They work best on top of an engine that is already running — retargeting people who engaged with outbound or content, and putting your best articles in front of the accounts you are prospecting. We run them that way, and measure them against pipeline in your CRM.
Included in Full-Funnel · Results as a Service from $4,490/mo + $200 per qualified meeting held
The problem
What this usually looks like
You have tried LinkedIn ads. The cost per lead was high, the leads did not match your buyer, and the agency report celebrated impressions. Nobody could tell you whether a single deal came from it.
What you get
- Campaign structure on LinkedIn and Google Ads, targeted by account list, role and intent
- Retargeting tied to outbound and content engagement
- AI-generated creative and copy variants, with a weekly testing cadence
- Conversion tracking into your CRM, behind proper cookie consent
- Management of up to $10,000 a month in ad spend
- Weekly report and a quarterly review
How the work runs
01
Set up tracking first
Conversions flowing into your CRM before a dollar is spent, so results can be judged on pipeline.
02
Build the audiences
Account lists from your ICP, role targeting, and retargeting from outbound and content.
03
Launch and test
Several creative variants per audience. Losers are cut weekly.
04
Reallocate to pipeline
Budget moves to what produces pipeline in the CRM, not what produces clicks.
Stack
What we build it with
Honest limits
What this is not
- Ad spend is never paid through us. You pay LinkedIn and Google directly, from accounts in your name.
- We do not recommend ads to a team with no outbound or content running yet. Paid traffic with nothing to retarget and nowhere to land is the expensive way to learn.
- We do not guarantee a cost per lead.
The systems behind this service
Every entry documents the business problem it solves, what it does and the architecture behind it. They are the building blocks we run for you, adapted to your stack.
Straight answers
How much ad spend do I need?
LinkedIn campaigns spending much under $5,000 a month tend to struggle to gather enough data to optimise. The Full-Funnel plan covers management of up to $10,000 a month; above that, the management fee is 10% of the excess.
Why is ads only in the Full-Funnel plan?
Because ads perform best on top of outbound and content — they retarget the people your other channels have warmed. Sold on their own they tend to become an expensive way to buy cold clicks.
Find out whether your market is a fit
Thirty minutes, no obligation. We will tell you whether outbound and content can work for your offer before you sign anything. Repomanta Information Technology Services issues every plan and project in writing.